March 2024

Future Feasts: Navigating the Evolution of Pet Food in 2024 and Beyond

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In 2023, the pet food market soared past $140 billion. And now, there are predictions of a 5.32% growth by 2028. A big chunk of this success comes from the U.S. With more young people owning pets, their choices shape what pet food looks like. 

Not unlike previous generations, the younger generation cares a lot about their pets’ health. However, they also pay more attention to the planet and want to ensure they get good value. This article will look at the latest trends and new ideas in pet food. We’ll see how these changes aim to meet the needs of pets and their owners today and in the future.

Customization and Personalization in Pet Food: It’s on the Rise 

Custom pet food is getting more popular every day. Pets, like people, have their own health needs and likes. Now, thanks to better science and nutrition, pets can get food made just for them. This means considering their age, what kind of pet they are, how much they move, and any health problems they might have. 

A report from FMCG Guruz in 2022 showed that 40% of pet owners worldwide buy products to keep their pets healthy. Even more, 63% of people want products made just for their pet’s needs.

Feeding pets the right food for their age is important, too. What works for a puppy or kitten might not be right for an older dog or cat. Technology is making it easier to create these special diet plans. With a few clicks, pet owners can find the perfect food for their furry friends. This way, every pet gets the nutrition they need to be healthy and happy.

A Need for Sustainability 

In 2024, sustainability is more than just a popular term; it’s a key factor in how people choose what they buy. A 2020 survey by McKinsey found that over 60% of U.S. shoppers would spend more on items with eco-friendly packaging. 

This shows a growing focus on caring for our planet through the products we purchase. Buyers are also looking closely at companies’ actions in environmental, social, and governance (ESG) areas. They want to support businesses that make a positive impact.

Pet Evolution recognizes this shift. We’re committed to picking products from makers who help us reach our goal of a healthier earth. Our selection process is rigorous. We ensure the pet food we offer comes from companies that share our vision. This means they use sustainable methods and materials. 

Doing so, we help pet owners make choices that are good for their pets and the planet. Our efforts show that providing high-quality pet food is possible while also caring for the environment. This approach is essential as we all work towards a greener, more sustainable future.

Functional Foods and Nutraceuticals in Pet Diets

The term “nutraceuticals” is popping up more and more in conversations about healthy pet food. This term covers products from food sources that offer extra health perks, on top of basic nutrition. Think of them as a way to supplement your pet’s diet. They come from foods but are packed with benefits to tackle specific health problems. 

Functional foods are a big part of this trend. These aren’t your ordinary pet foods. They include special ingredients like probiotics, which are good for digestion; omega fatty acids, important for a shiny coat and healthy skin; and antioxidants, which fight off disease. Together, these add-ons do more than just feed. They help keep your pets healthier, targeting issues from an upset stomach to itchy skin. 

New Ingredients and Superfoods

We’re beginning to see more ingredients including proteins and superfoods that are really shaking things up. Novel proteins come from less common sources, like insects or exotic meats. And these are great for pets with food sensitivities. Superfoods are packed with nutrients, giving pets a health boost.

These ingredients can do a lot for our furry friends. They help with everything from a healthy coat to strong muscles and even boost the immune system. Now, let’s look at some top superfoods for dogs:

  • Carrots: Good for teeth and eyes.
  • Blueberries: Full of antioxidants.
  • Turmeric: Anti-inflammatory.
  • Pumpkin: Aids in digestion.
  • Nori and Kelp: High in minerals.
  • Oily Fish: Full of omega-3 fatty acids.
  • Yogurt: Provides probiotics.
  • Quinoa: A protein-rich grain.
  • Chia Seeds: Loaded with fiber and omega-3s.

But, it’s not just about adding; avoiding certain foods is a must. Chocolate, grapes, onions, and garlic are toxic for pets. Always ensure what’s good for humans isn’t harmful to your pets. Also, please avoid feeding your pets table scraps, which can result in unnecessary weight gain and illness.

Future Outlook: What’s Next for Pet Food?

Looking ahead, pet food is getting healthier and more budget-friendly. Innovation isn’t slowing down, especially with a push for greener options. Brands are exploring new ingredients like amaranth, fonio, and quinoa. These aren’t just different; they’re kinder to the planet than traditional choices like rice, corn, and wheat. They also meet pet owners’ growing demands for sustainable products.

Wellness is clearly now a big deal in pet food. Owners are putting their pets’ happiness and health first, sometimes even before their own. This shift means more foods to make pets feel good, inside and out. It’s not just about meals anymore. Treats and toppers that offer extra health benefits are on the rise. 69% of pet owners in the U.S. are looking for these functional extras, and we carry some of these products in our Pet Evolution stores.

Want to Be Part of a Retail Franchise that Prioritizes Healthy Pet Food and Treats?

Owning a Pet Evolution franchise offers the perfect opportunity for those who love pets and have a knack for entrepreneurship. It places you at the heart of shaping a healthier future for our furry friends. By joining our network, you become part of a community that values innovation, sustainability, and wellness in pet nutrition. 

With Pet Evolution, you’re not just opening a business; you’re positively impacting the lives of pets and their owners. Ready to make a difference and set yourself on a rewarding path? Click on “Get Started” to discover the next steps to becoming a Pet Evolution franchisee. 
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